The Streaming Learning Center is pleased to announce the addition of four new lessons on video monetization to Streaming Media 101: Technical Onboarding for Streaming Media Professionals. These new lessons provide essential knowledge for all encoding professionals and cover crucial aspects of monetizing video content effectively. Course creator Jan Ozer explained the additions. “Monetization drives the business. Encoding professionals must …

The VAST, VMAP, and VPAID video ad standards ensure smooth ad delivery, proper tracking, and seamless integration across platforms in digital video advertising, as well as interactive advertising. This article provides a brief overview of what these standards are and how they work together. Section I: Ad Serving Standards 1.  Video Ad Serving Template (VAST) VAST is the standard format …

I’m updating my book, Video Encoding by the Numbers, which means lots of research into what other encoding professionals are doing. One source of knowledge I appreciate is downloading files from different websites to analyze these files. I used to use YouTube-dl, but it is not as reliable as before, and most GUI-based tools don’t work particularly well. I’m also leery about malware from some of these tools. I learned about yt-dlp this weekend and gave it a …