A Buyer’s Guide to Cloud Encoders

Considering a cloud encoder? My article, A Buyer’s Guide to Cloud Encoders, from the fabulous 2014 Streaming Media Sourcebook, is up on the Streaming Media webiste. Here’s the scintillating intro which tells what’s covered in the article. 

There are many instances where cloud encoding is both efficient and cost-effective. For example, if you’re working with files already saved to the cloud — perhaps for archival purposes, perhaps because you’re distributing content contributed by others — you avoid the upload time that is the Achilles’ heel of video on demand (VOD) cloud encoding. In addition, if you experience a spike in encoding demand, say to re-encode a library of content for distribution to a new device, cloud encoding is also a great option.

At the other end of the spectrum, many smaller producers encode in the cloud to avoid having to buy, install, and maintain an on-premise VOD encoder. All potential cloud users face the same question: how to choose from the many potential service providers. As you’ve probably guessed from the title and engaging intro, that’s what I’ll cover in this article. Specifically, I’ll cover which questions you need to ask before choosing a cloud encoding server for your VOD encodes.

Click here to read the rest of the article. 

About Jan Ozer

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I help streaming and video technology companies solve complex technical and market-facing problems in practical business terms. Engagements range from fixed-scope audits and codec strategy reviews to product testing and technical content that helps customers, prospects, and internal teams connect technical performance to business outcomes. I am a contributing editor to Streaming Media Magazine, writing about codecs and encoding tools. I have written multiple authoritative books on video encoding, including Video Encoding by the Numbers: Eliminate the Guesswork from your Streaming Video (https://amzn.to/3kV6R1j) and Learn to Produce Video with FFmpeg: In Thirty Minutes or Less (https://amzn.to/3ZJih7e). I have multiple courses relating to streaming media production, all available at https://bit.ly/slc_courses.

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