Recent Posts

HTML5, the iPad, and What You Need to Know by Jan Ozer

HTML5 is the next generation markup language that contains a “video tag” that enables browsers to play videos without plug-ins like Flash, Silverlight or QuickTime. HTML5 has recently surfaced as a hot item because Apple shipped the iPad without Flash support, using HTML5 to play videos instead. For this reason, a number of web sites, most famously the New York …

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Producing Video Case Studies

Many organizations use video case studies to help market their products and services. I recently analyzed eleven video case studies, focusing on high level production techniques, how the video was encoded, and how the video was presented on the companies’ web pages. This article presents my findings, and should be useful to marketing professionals, video producers, compressionists and web developers. …

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Choosing an Online Video Platform

Today, if streaming video is at all integral to your organization, and if you’re currently hosting your own videos or posting them to user-generated content (UGC) sites such as YouTube and Vimeo, it’s time to consider using an online video platform (OVP). The big question that this article tackles is how to choose the right one for your needs. Rather …

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