Recent Posts

HEVC Loses Share According to Encoding.com Report

For three years, encoding.com has issued an annual report about the video files that it produces for its 3,000+ customers. For me, it’s a reality check on which formats are doing well, and which are flailing. The most recent report, which you can download here, includes the following key insights. HEVC is losing share (from 6% to 3%), while H.264 continues …

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How to Cut Encoding Costs by 75% in 30 Minutes or Less

So a potential client calls and says, “we’ve reached encoding capacity and we’re about to buy another encoding station. Can you look at our presets and see if we can improve throughput and delay the purchase?” “Sure,” I responded.  “Send me your encoding presets and I’ll have a look.” Once the presets arrived, I noticed that the encoder was x264-based, …

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V-Nova Vibrant as They Approach 2 Years in the Spotlight

V-Nova launched their PERSEUS codec on April 1, 2015, an inauspicious day, particularly for a codec vendor making claims like, “offering UHD quality at HD bitrates, HD at SD bitrates, and SD video at audio bitrates.” That day, I was on a thread that proposed alternative headlines; my favorite, which was not penned by me, was, “Startup does something proprietary that …

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