Blogs

Talk about something that totally blindsides you – the FTC has apparently decided to start policing customer testimonials and the like. Here’s a snippet from the FTC website. Under the revised Guides, advertisements that feature a consumer and convey his or her experience with a product or service as typical when that is not the case will be required to …

So, you’ve got some videos made and you want to get them out there as fast and efficiently as possible. That means you probably want some tools to upload them to multiple video sites automatically right? Right! Here’s some of the coolest tools we found that will help you do just that, and in a hurry. Great article of this …

At StreamingMedia West in San Jose where I debuted my new blonde ‘do to the adoring (OK, skeptical) crowd. That’s Tim Siglin on the left, Eric Schumacher-Rasmussen on the right and blondie in the middle. I started the show with a session entitled Producing H.264 for Streaming and Progressive Download (3 hours), and host an hour-long session today on Improving …

Long day of demos at Streaming Media West. All very interesting, some suboptimal from the standpoint of effectiveness, so while I’m waiting for the Tiramisu I had after dinner to function like organic Ambien, I thought that I would write down some tips for sales and marketing types to consider before their next product demos. By way of background, I …