I just finished watching a LinkedIn Webcast entitled, Webcast: What you need to succeed with marketing on LinkedIn, which was produced on the WebEx webcast platform. During the webinar, the speaker, LinkedIn Direct of Marketing Keith Richey, explored the individual products that LinkedIn customers can deploy to help move prospects through the sales funnel. As the blog title and image …
Read More »Case Study – Producing Video Case Studies
Firewall vendor WatchGuard Technologies uses video aggressively in their marketing efforts, and produces some of the most focused and highest quality case studies that I’ve seen, though the presentation of these videos on their web site could definitely be improved. In this “peer review” video, I review their case study of the Burlington Public Library, which you can watch here …
Read More »Peer Review: The Wine Library
This is a peer review of streaming video produced by the Wine Library, written as a sidebar to a feature story by StreamingMedia.com. Here's the intro:As you’ve read in Troy Dreier's feature, the Wine Library's producer and star, Gary Vaynerch
Read More »McKinsey Peer Review
Click here to watch the video describing this analysis. Overview: McKinsey & Company is a leading international consulting firm who publishes the McKinsey Quarterly. McKinsey recently started posting video interviews on their web site. In this
Read More »YouTube does 720P HD using H.264
check out how YouTube is producing their H.264
Read More »Details of ESPN’s new higher resolution VP6 files
This article details the encoding parameters used by ESPN to produce the VP6 encoded files for the standard Flash Player offered on www.espn.com.
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