[Author’s note: Video from the session is available below, as is the presentation.] The two biggest pricing mistakes you can make is to assume that the market has no alternative, and that you don’t have to get it right the first time. HEVC Advance in particular, and the HEVC IP ownership group in general, who still haven’t come together with …

Click below to download the handout. Here’s the description. As video resolutions increase and target playback platforms multiply, video producers must leave their H.264/HLS/HDS comfort zone and expand into HEVC, VP9, and MPEG-DASH. This workshop is divided into multiple segments by target platform to teach you the applicable standards and best strategies for delivering live and VOD adaptive video to …

Cloud encoding companies offer software-as-a-service and platform-as-a-service options. Here’s how to decide when to go with the cloud, and which option is right for your needs. ou need many different types of data—and lots of it—to make a good decision on cloud versus on-prem. I learned this recently while running a comparison for a consulting client with substantial encoding requirements. …