Recent Posts

Apple’s Bitrate Control Strategy: Do as I Do, Not as I Say

Apple’s HLS Authoring Specifications for Apple Devices approves up to 200% constrained VBR but Apple’s actual encodes are more like 110-120% constrained. What Apple Says As you probably know, Apple recently made sweeping changes to their HLS recommendations, including changing from 110% constrained VBR for VOD in TN2224, to 200% constrained VBR in the HLS Authoring Specifications for Apple Devices …

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Showing Three Options for HEVC in HLS in Webinar Today

I’m starting to get excited about the free Defining Your Encoding Ladder webinar today at 2:00 PM EST. In addition to a focus on reducing encoding and distribution costs (cut layers, cut ladders, cut bandwidth), I’ll be exploring three options for including HEVC in HLS presentations, and will be showing preliminary encoding ladders from MainConcept (hybrid HEVC/H.264), Bitmovin (HEVC only), …

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Five Checks for your Encoding Ladder

Your encoding ladder controls the visual quality of all video that you deliver, but there are few absolutes. Ask five experts to design the optimal encoding ladder, and you’d get five different answers. That said, there are some tools and concepts you can use to identify where you may need to tweak our ladder, all providing a different lens to …

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