I recently spent a few days studying cloud-based video editors which led to this article published in Streaming Media Magazine. I learned that there are two tiers of cloud editors.
- The top tier, including Blackbird and Vimond IO, are serious video editors that rival desktop editors in features and performance (particularly Blackbird). These services should appeal to producers who want to access serious editing capabilities from any browser, who need to quickly and efficiently pull highlights from live streams, and those who need efficient collaboration with remote editors.
- The other tier, including Adobe Spark, Canva, Clipchamp, Creatopy (formerly Bannersnack), FlexClip, Lumen5, Renderforest, VEED.IO, and WeVideo. These services differ in their appeal. Some, like VEED.IO, offer basic editing in a simple interface that’s easier to learn than Premiere or Avid. Many others offer templates to enhance creativity and speed the production of videos for social media. Still others, like Lumen5, offer new creative abilities like converting a blog post to a video or converting a script and some character choices to an explainer video like that shown below, which particularly impressed my physician spouse.
If you’re interested in learning more about this new product space, click here.