Streaming Learning Center Where Streaming Professionals Learn to Excel
We Create Bottom-of-the-Funnel Content That Drives Buying Decisions
While top-of-the-funnel content casts a wide net, bottom-of-the-funnel content must be sharply focused on the specific needs of the target buyer persona, and expertly crafted to move prospects from conviction to action.
Particularly in the streaming media marketplace, our editorial team possesses the optimal blend of technical expertise and market knowledge, enhanced by exceptional advocacy and writing skills. This combination allows us to craft and deliver messages that truly resonate and drive decisions.
Serious Content Inc.
Jan Ozer is a veteran technology professional who began his career writing for PC Magazine in 1995 and later pivoted to focus on the streaming media sector with Streaming Media Magazine. Alongside crafting articles for Streaming Media, Jan wrote over 20 books, developed multiple streaming-related courses, and created the Streaming Learning Center blog. During this time, Jan crafted targeted marketing content for a variety of high-profile clients including Dolby, Bitmovin, LiveU, HP, NETINT, Xilinx, and MediaMelon.
In 2022, Jan began exclusively consulting with NETINT, leading initiatives to build the company’s blog and video assets, which culminated in multiple industry awards and a Technical Emmy. In March 2024, he departed NETINT to establish Serious Content Inc., a firm specializing in bottom-of-the-funnel content, accessible at www.seriouscontentinc.com.
A frequent speaker at events such as NAB, Mile High Video, and Streaming Media conferences, both online and in-person, Jan leverages his extensive industry connections to collaborate with professionals who possess specialized technical knowledge and writing skills, ensuring that every project meets the highest standards of precision and expertise.
