Interesting video on viewing analytics

The type and amount of statistics and analytics provided by an OVP is a critical selection criteria. Veeple is an OVP that features clickable hotspots in the video. Here’s a short (under 3 minutes) video of Veeple’s viewing analytics that I found useful in understanding the type of information that they supply. I’m sure most…

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Tips on ScreenCam Production

Just got off the phone with Jay Simons from Atlassian, an Australian software company specializing in collaboration and development tool like Jira, Confluence and FishEye. Atlassian uses screencam videos to illustrate new features and quick training tips, and produces the screencams with Telestream ScreenFlow. I was chatting about Atlassian’s choice of Episodic as their Online…

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The skinny on Apple’s HTTP Live Streaming

Digital Content Producer just published an article that I wrote explaining the basics of Apple’s HTTP Live Streaming to the iPhone/iTouch platform, both how the technology works and your implementation options. I think that streaming to this platform will become essential over the next 12 to 18 months, as mobile viewership increases. For example (as…

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