MPEG LA Announces Proposed HEVC Licensing Terms
Yesterday, MPEG LA announced proposed license terms for HEVC. We parsed the press release, and spoke with MPEG LA, and here’s what we know, and what we don’t know.
DetailsMPEG LA Announces HEVC Licensing; Annual Max Royalty Quadruples to $25M
Just got the press release; No content royalties (H.264 had them for subscriptions and PPV) and max annual royalty quadrupled (more or less) from $6.5 million to $25 million to start. Here’s the pasted bit from the press release: full release attached below. Decoder-Encoder Manufacturer Sublicenses • HEVC products sold by a legal entity to…
DetailsWirecast Frame Rate Too Slow? Check Video Display Rate
If your capture frame rate in Wirecast drops into the 10-15 fps range, check the Video Display Rate option in the Preferences dialog. When I started testing this morning after several weeks away from the program, it was set at 60. Unfortunately, that produced capture rates in the 12-15 range, not sufficient for the testing…
DetailsNetflix Commits to HEVC for House of Cards
Multiple websites have reported that Netflix intends to use HEVC to distribute House of Cards in 4K. Even more significantly, they intend to reencode much of their SD and HD content to HEVC to save bandwidth costs and deliver higher quality video over existing connections. This is a significant win for HEVC, and will likely…
DetailsVideo: Applying Lumetri Looks and other Effects Directly in Adobe Media Encoder
Not quite sure when Adobe added these features, but I was puttering around in Adobe Media Encoder CC last week and noticed that Adobe added the ability to add Lumetri looks, text, graphics and timecode directly in Adobe Media Encoder (AME). In previous versions, you would have had to use Premiere Pro. If you’re working…
DetailsThe Dirty Little Secret About 4K: Content Owners Can’t Afford It
My colleague Dan Rayburn at Streaming Media (also a Frost & Sullivan analyst) just released another of his market-defining blog posts, entitled “The Dirty Little Secret About 4K Streaming: Content Owners Can’t Afford The Bandwidth Costs.” As the title suggests, after speaking with content producers before and during CES, Rayburn that few video distributors other…
DetailsCracking the Code of x264 Presets
Like most compression geeks, I’m a big fan of the x264 codec, which is widely considered the highest quality H.264 codec, winning the prestigious University of Moscow codec shootout year after year. Though the codec has a comprehensive range of configuration options, I recommend that most users simply choose a preset and let it go…
DetailsYouTube/VP9/4K – Get Off the Dime, MPEG-LA
When YouTube sneezes, the codec world catches the ‘flu, even if the cause of the sneeze was totally innocuous. So it was with YouTube’s announcement that they will show 4K video encoded with VP9 at CES with hardware partners including Sony, Intel and many others. From the coverage in the press, which extended all the…
DetailsUpcoming Webinar: Increase Landing Page Conversion with Video
No, it’s not one of my webinars, it’s from Unbounce, a company that helps marketers create landing pages for products, sevices and the like. Two things are cool about this webinar. First, if you’re a video producer, you have to be excited about ways video can help your company market your products and services. Second,…
DetailsHP Releases New Z1
On January 6, 2014, HP announced a new version of their Z1 all-in-one workstation. I love the first version because it’s beautiful, powerful and field upgradeable; but it lacked high-speed external connectivity, so your capture options for live production were limited. You can see my experience with the unit here and my colleague Tim Siglin’s…
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