I got a email question yesterday that went like this: Please forgive me if this question sounds obvious but when I encode a master clip for different streaming outputs (using AME C6) I end up with a different file for each separate outlet. A file for YouTube, a file for the iPad etc. Do the…
I recently heard a story about the power of captioning and translation that I wanted to share. By way of background, I was writing a story about cloud encoding, talking to various users to learn why they choose to encode in the cloud, rather than on premise. One of the companies I spoke with was…
Streaming producers have an array of camera options, from the cameras in their smartphones to professional models costing four figures or more. In this article, we’ll identify the major camera categories; discuss their strengths, weakness and best use cases; and features to look for when choosing a camera within the category. While there are dozens,…
One of the benefits of HEVC is supposed to be that it delivers the same quality of H.264 at 50% of the data rate. However, since there’s little data rate standardization, it’s tough to tell what that means. After all, it means one thing if you produce your H.264-encoded H.264 video at 2 mbps, quite…
New online training workshop helps Adobe Creative Cloud producers efficiently encode top-quality video for streaming, mobile and optical media Galax, VA – May 28, 2014 – The Streaming Learning Center announces the immediate availability of an 80-minute training course entitled Mastering the Adobe Media Encoder CC. The course costs $25.00 and is available now at Udemy.…
One of the most popular downloads from the Streaming Learning Center was our original streaming media primer. Now we’re releasing a new primer, covering the materials shown in the table of contents below. The primer is a component of my new Udemy course, Mastering the Adobe Media Encoder. It started out as a document to…
I had a great opportunity to write a case study on eBay’s use of Qumu’s enterprise YouTube product. Sometimes, these discussions are strictly technical, the bits and bytes, procedures and workflows, that kind of thing. While I covered that with eBay’s Ryan Burnham, what really got interesting was how he saw the YouTube product, and…
For this review of the Vidizmo EnterpriseTube, which just posted on Streaming Media, the lead says it all. Let me be up front about this. Vidizmo EnterpriseTube is the first corporate YouTube product that I’ve reviewed. So if you’re looking for a comparative analysis detailing how the product stacks up with other options, this, unfortunately,…
You can financially justify the expenses surrounding webcasting in multiple ways. First, streaming media can provide a cheaper alternative to an existing practice. Second, it can open new revenue opportunities. Finally, it can allow you to extend your marketing reach beyond what was available using traditional technologies. This article, entitled The ROI of Enterprise Webcasting:…
My latest column in Streaming Media Magazine; Here’s the lead. There’s a lot of interest in ultra-high definition (UHD) video, and the two codecs that drive it, HEVC and VP9. Over the past few months, a new UHD codec called Daala has also come to the fore. I wanted to take this opportunity to update…